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What’s in a name?

Date Published: 22/01/2009

Richard_Jacobs_web.jpgWe were delighted to contribute to this morning’s Farming Today programme, on BBC Radio 4. We always are. It’s just that, usually, they manage to get our name right!

Unfortunately, this morning we became ‘Organic Growers & Producers’ when our Chief Executive, Richard Jacobs, was introduced to talk about the challenges to the organic market of the current economic conditions.

That might have confused the many people in the organic sector who have known Richard very well for a long time.

I have mentioned this to the producer who set up the interview. She’s a very nice lady and needless to say she was very embarrassed and apologetic.

The good news is that the error should be corrected when the programme broadcasts its weekly roundup show on Saturday morning.

We will, of course, be listening…