The boss on the Beeb

Date Published: 26/05/2007

Today’s BBC Breakfast programme and News 24 seem to be dominated (this morning at least) by the debate on organic food and air miles. Not a simple debate by any means, but one with huge complexities and which raises many questions.

Should organic be about carbon footprints? Should it even be about ethical trade? Or should it simply refer to methods that focus on safeguarding and improving animal welfare and the environment?

We know anyone reading this is going to have a view on that, and probably a strong one, but organic systems are coming increasingly under the microscope and it’s a discussion that’s got to be had…

You can see our own Chief Exec, Richard, contributing to the story on the BBC today by clicking here.