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EU logo winner announced!

Date Published: 08/02/2010

Ladies and gentlemen, we have a winner in the EU organic logo competition!

And we can breathe something of a sigh of relief (at least we are here at OF&G) that the champ is the designer we considered to be the only real contender.

Here it is:

 

The winning design for the EU organic logo
The winning design for the EU organic logo

The winning design was by German student, Dusan Milenkovic, so congratulations to him. From July 2010 this design will be seen on the packaging of organic products across the EU (there are caveats and grace periods to this, before anyone starts panicking they don’t have theirs sorted yet. Talk to your CO for details).

You can read the announcement press release for yourself here (PDF) and check out how the vote was split between the three designs here, and it demonstrates a scarily large amount of support for the strange hieroglyphic-like entry!

Now all that remains is to ensure everyone knows how and when to put this design to work on their packaging. Our licensees have had details on this on a number of occasions in recent months and we’ll be highlighting the issue again in our next newsletter.